mbudo's blog

    Blogging for Business: Why it's important & essentials to get started

    Many Marketing Managers often find themselves wondering if starting a business blog is really worth their time and effort. It sounds like a hassle - hiring content specialists,...
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    Localize Your Content with these 7 Tips for Translating Marketing Materials

    The global digital population is around 4 billion people, that's more than half the world's population within reach to businesses online. If your business sees an opportunity to...
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    10 Insights to Improve Conversion and Lead Generation for B2B Landing Pages

    Landing Pages are your business's best asset for conversion and lead generation. In general, a landing page must plainly state the problem it is solving, have a clear CTA, and...
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    5 SEO tactics for optimizing your digital content

    We don't really have to tell you that nowadays, search engines such as Google are the main tools for finding information, brands, services, etc. It's estimated that more than 80%...
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    From the Beginning to the End: 5 Content Marketing Writing Tips

    When using an Inbound Marketing methodology, the type of content you use and its quality are key to generating as many leads as possible. In fact, according to HubSpot, Content...
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    What is a Content Audit and why should you perform one?

    Content is without a doubt the most vital part of your Marketing Strategy. Through the Inbound Marketing methodology, content is recognized as the best way to grow your business...
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