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mbudo's blog

    Struggling to attract leads? 5 areas to improve inbound lead generation

    Are you familiar with the terms "banner blindness", "data smog", or "information overload"? These terms are all related to the negative effects caused by excessive exposure to...
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    Localize Your Content with these 7 Tips for Translating Marketing Materials

    The global digital population is around 4 billion people, that's more than half the world's population within reach to businesses online. If your business sees an opportunity...
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    10 Basic (but Important) Aspects that Affect Your Marketing Investment

    Every business knows the importance of their bottom line; that is, predicting, controlling, and achieving a profit. Like you overall budget, you Marketing investment must be...
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    Chatbot Features Comparison: How to Integrate Conversational Marketing into your Strategy

    What is the most common way to generate leads? Gated content, you’ll say, and you’ll probably be right. But does it always work the way we expect it to? Are the leads always...
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    5 steps for taking your regional Marketing strategy global

    In the digital world, we are no longer bound by distance or location - the global market is accessible for any business with a highly-creative strategy and a good understanding...
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    Virtual Event Trends: Attribution with HubSpot Marketing Events

    The global pandemic of 2020 has forced most if not all companies to reimagine their event plans for the short-medium term. While in-person events will remain scarce in 2021, ...
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